ATVI is at the forefront of the evolution of television advertising.
Harmonize
Validate
Flawless ad replacement
ATVI recognizes and unlocks the immense potential of addressable TV advertising powered by HbbTV-TA, providing the essential tools to harmonize implementation and usage of HbbTV-TA.
The ATVI comprehensive validation platform ensures seamless integration of HbbTV-TA across a wide range of TV devices, empowering broadcasters to deliver targeted content to their audience.
ATVI ensures certainty and security for broadcasters using HbbTV-TA, with our unique validation tool verifying TV models' ability to deliver flawless ad replacement.